I-k9 was a new sponsor which hit the NASCAR scene for 2018 in a big way, and the organization stepped it up in 2019.
I-k9 sponsored driver Jeffery Earnhardt, Kyle Busch, Matt DiBenedetto, and Harrison Burton all at Joe Gibbs Racing. Additionally parent team of I-k9, Extreme Concepts started their own NASCAR Cup Series team with technical support from Joe Gibbs Racing. The team made one start in 2020 at Talladega with driver Jeffery Earnhardt.
I-k9 also sponsored Hailie Deegan in the K&N Pro Series and ARCA Series throughout 2019.
In the summer of 2019 I-k9 separated with Jeffery Earnhardt and closed down the Cup Series team which was expected to race at-least four races last season.
The team continued to sponsor cars at Joe Gibbs Racing and Hailie Deegan through the end of the season.
It has been confirmed that I-k9 will not be a sponsor for Joe Gibbs Racing nor Hailie Deegan in 2020. Racing links on the I-k9 website have been removed, and the most recent racing post from I-k9 on their website came in October of 2019.