According to John Ourand from the Sports Business Journal, there could be several shakeups in the coming years for most professional sports broadcast rights as streaming options become much more popular than cable television.
One of those potential changes is ESPN acquiring NBC’s portion of the NASCAR schedule starting for the 2024 NASCAR season.
“This deal won’t be completed in 2022. After all, NASCAR’s current deal runs through 2024. But when the car racing circuit starts its negotiations next year, it will find that Fox wants to renew, while NBC Sports, which will shut down NBCSN on Jan. 1, is more tepid. Talks with ESPN will heat up this year. Fox and ESPN will split the NASCAR package as part of a deal signed in 2023.” Ourand mentioned in the article.
